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Local SEO Services

Local SEO is your gateway to capturing nearby customers actively searching for your products or services. By optimising your online presence for location-based searches, we ensure your business stands out in local results, Google Maps, and directory listings. This targeted approach not only increases your visibility to nearby customers but also drives foot traffic and generates quality leads within your community, ultimately boosting your local market presence and sales.

Organic SEO Services

Organic SEO is the cornerstone of a strong online presence, focusing on improving your website’s visibility in non-paid search results. By optimising your online presence for location-based searches, we ensure your business stands out in local results, Google Maps, and directory listings. This targeted approach not only increases your visibility to nearby customers but also drives foot traffic and generates quality leads within your community, ultimately boosting your local market presence and sales.

Technical SEO Services

Technical SEO is the backbone of your website’s search engine performance. By optimising your site’s backend structure, we ensure search engines can easily crawl, understand, and index your content.

SEO Audit Services

An SEO audit is your roadmap to online success. It’s a comprehensive examination of your website’s search engine performance, uncovering hidden issues and identifying key opportunities for improvement. By optimising your online presence for location-based searches, we ensure your business stands out in local results, Google Maps, and directory listings. This targeted approach not only increases your visibility to nearby customers but also drives foot traffic and generates quality leads within your community, ultimately boosting your local market presence and sales.

SEO Competitor Analysis

SEO competitor analysis is your strategic advantage in digital marketing. By closely examining your competitors’ SEO strategies, we uncover valuable insights that shape and refine your own approach. By optimising your online presence for location-based searches, we ensure your business stands out in local results, Google Maps, and directory listings. This targeted approach not only increases your visibility to nearby customers but also drives foot traffic and generates quality leads within your community, ultimately boosting your local market presence and sales.

Traffic Recovery Services

When your website experiences a sudden drop in traffic, whether due to algorithm updates, penalties, or other factors, quick action is crucial.

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Why Your Website Isn’t Ranking – And It’s Not Your Keywords
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Website Design & Development

We create bespoke websites that are not only visually appealing but also highly functional. Our process involves understanding your brand, goals, and audience to build a website that meets your specific needs. From initial design concepts to full-scale development, we ensure your site is responsive, user-friendly, and optimised for search engines.

Website Redesign & Migration

We specialise in transforming outdated websites into modern, high-performing ones. Whether your site needs a visual refresh or a complete overhaul, we ensure the redesign process is smooth and efficient. If you’re moving from another platform, we manage the entire migration to minimise downtime and preserve your SEO rankings.

Web Maintenance and Support

Keep your website performing at its best and protected from evolving threats with our proactive support plans. We handle essential software updates, implement robust security monitoring, optimise performance elements, provide reliable backups, and offer expert technical assistance.

Competitor Website Analysis

We analyse your competitors’ websites to identify strengths and weaknesses, providing insights that help you stay ahead. This analysis helps you understand what works in your industry and how you can differentiate your website to attract more customers.

Digital MarketingSEO ServicesTraffic Recovery

SEO traffic recovery services.

Recover lost SEO traffic. We pinpoint the cause (penalty, update, tech, migration) and implement the strategy to restore your visibility.

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staying ahead

Recovering your website traffic

Ignoring a major traffic drop means risking potentially long term damage to your online presence and business.

A significant drop in organic traffic can severely impact your leads and revenue. Swift, expert diagnosis and targeted action are essential to not only recover lost ground but also to build a more resilient SEO foundation against future issues.

Our SEO traffic recovery services help you:

  • Identify the precise cause(s) of your traffic loss
  • Recover lost keyword rankings and organic visibility
  • Address underlying technical, content, or penalty issues
  • Fix problems caused by website migrations or redesigns
  • Implement strategies to prevent future drops
  • Restore lead flow and revenue from organic search

Seen a sudden, unexplained drop in your website traffic?
Book a Free Consultation
COVERING ALL BASES

What causes traffic loss & what we fix

Our traffic recovery process involves a deep, forensic investigation to pinpoint the exact cause(s) of your traffic loss, addressing common culprits including:

Google Penalty Analysis & Removal

Identifying manual actions or algorithmic penalties (e.g., Google’s Penguin, and Panda updates) affecting your site and executing recovery plans, including link cleanup, disavowal, and reconsideration requests.

Website Migration & Redesign Recovery

Diagnosing and rectifying SEO issues caused by site relaunches, such as broken redirects (404s, redirect chains), lost content optimisation, URL structure changes, or internal linking problems.

Algorithm Update Impact Assessment

Analysing performance shifts coinciding with Google’s core algorithm updates and adapting your content, technical setup, and overall strategy accordingly.

Technical SEO Issue Resolution

Fixing critical technical errors impacting crawlability, indexing, site speed, mobile-friendliness, internal linking, schema markup, or HTTPS implementation.

Content Quality & Relevance Audits

Identifying and addressing issues with thin, duplicate, outdated, or low-quality content that may be negatively impacting rankings and user experience.

Backlink Profile Audit & Cleanup

Analysing your inbound link profile to identify potentially harmful or unnatural links contributing to penalties or algorithmic suppression, followed by outreach and disavowal.

HAVING A PLAN

Our SEO traffic recovery process

We follow a systematic, data-driven 4-step process to diagnose the issues, implement effective fixes, and monitor your website’s recovery.

01

Deep Dive Analysis & Diagnosis

We conduct a comprehensive forensic audit combining technical analysis, content review, backlink profile examination, analytics history investigation, and checks for Google penalties or algorithmic impacts to precisely identify all factors contributing to the traffic loss.

02

Strategic Recovery Plan

Based on the diagnosis, we develop a detailed and prioritised action plan.

This roadmap outlines the specific technical fixes, content improvements, link cleanup actions, migration corrections, or penalty recovery steps required.

03

Implementation & Remediation

Our team executes the recovery plan meticulously.

This can involve fixing critical technical errors, updating or removing problematic content, submitting disavow files, implementing correct redirects, improving site architecture, and submitting reconsideration requests to Google if necessary.

04

Monitoring & Stabilisation

Recovery isn’t instant.

We closely monitor Google Analytics, Search Console data, and keyword rankings for positive signals.

We continue to make adjustments as needed to ensure traffic stabilises and implement measures to protect against future issues.

From 0 to 21,869 visitors per month for a dieting and fitness website competing in an ultra competitive industry.

See Case Study

overcoming obstacles

Is your website experiencing any of these warning signs?

Don’t wait for further damage. Let’s diagnose the problem and start your recovery.

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  • Sharp, unexplained drop in organic traffic or search visibility
  • Significant keyword ranking decreases across important terms
  • Manual action penalty notification in Google Search Console
  • Traffic plummeted immediately following a known Google algorithm update
  • Major traffic loss occurred right after a website redesign or migration
  • A noticeable drop in leads or sales from the organic search channel
  • Key website pages are no longer indexed or ranking well
  • Sudden increase in crawl errors or technical warnings reported
  • Received unnatural link warnings from Google or third-party tools
  • Past SEO tactics seem to have negatively impacted performance

Don’t wait for further damage. Let’s diagnose the problem and start your recovery.

Book a Free Consultation
Customer Reviews

Trust built on real results

“Outfox SEO built us a dieting and fitness website that successfully competes against US and UK businesses with millions of pounds worth of funding and extensive full time marketing teams. We never dreamed we would be able to compete against these types of businesses in Google’s search results.”
Stacey,
Hit My Macros
“We worked with Outfox to get a new professional site which we are very pleased with. Outfox were very easy to deal with and made the whole process straightforward. This is important because as a community owned business we don’t have lots of technical knowledge. Outfox gave us several ideas for the site and we were able to review and make changes before it was finished. We have noticed several visitors to the cafe have mentioned they found us on google, which didn’t happen before. We are happy to recommend Outfox SEO.”
Gail Anderson
Café Coln
”We enlisted OutFox SEO to enhance our Google rankings, and the results have been remarkable. Now, we proudly occupy top positions on Google for our selected keyword phrases, for example “How to become an energy supplier. ” Their service has been nothing short of fantastic, delivered by a team of highly knowledgeable individuals.”
Simon
Dyball Associates
“OutFox SEO proved to be an exceptional choice of web partner. They handled the branding, design, and development of my jewellery website with great skill. Moreover, they devised an effective SEO strategy tailored to my budget, enabling me to compete with other players in the market. Currently, we are on the verge of deploying their expertise for our upcoming Google Ads campaign.”
Richard
Signature Diamonds

Got questions? We’ve got answers

Have a Different Question? Contact Us!

SEO traffic recovery is the process of diagnosing why a website has experienced a significant drop in organic search traffic and implementing corrective actions to restore lost rankings and visibility. This often involves technical SEO, content auditing, backlink analysis, and potentially addressing Google penalties.

Common causes include: Google algorithm updates devaluing previous tactics; manual penalties for violating guidelines (e.g., unnatural links, thin content); critical technical issues (indexing problems, poor site speed); botched website redesigns or migrations; loss of valuable backlinks; significant negative SEO attacks; or severe content quality issues.

We perform a comprehensive diagnostic audit, analysing historical data in Google Analytics and Google Search Console, conducting technical crawls, reviewing content quality (E-E-A-T), examining the backlink profile, checking for manual penalties, and correlating traffic drops with known algorithm updates or site changes (like migrations).

It typically involves identifying the specific penalty (manual or algorithmic), auditing the cause (e.g., bad links, thin content), rectifying the issue (e.g., removing/disavowing links, improving content), and, for manual penalties, submitting a detailed reconsideration request to Google with evidence of the fixes.

Recovery time varies greatly depending on the cause and severity. Technical fixes might show results relatively quickly once indexed. Recovering from algorithm updates can take months, often requiring waiting for the next major update after implementing changes. Manual penalty recovery can take weeks or months after submitting a reconsideration request. Full recovery isn’t always guaranteed, but significant improvement is usually achievable.

While our goal is always full recovery and often growth beyond previous levels, it depends on the reason for the drop. Severe penalties, fundamental shifts in search intent, or increased competition can sometimes mean recovery plateaus below previous peaks. However, addressing the root causes always leads to a healthier, more resilient site.

We conduct a post-migration/redesign audit focusing on common pitfalls: ensuring all necessary 301 redirects are correctly implemented, checking for new crawl errors or indexing issues, verifying content and metadata weren’t lost or inadvertently changed, and ensuring site structure and internal linking are sound.

Typically, we need access to your Google Analytics, Google Search Console, website CMS backend (if necessary for technical fixes), and any history you have regarding past SEO work, known site changes (like migrations), or potential penalty notifications.
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